What Dunkin’ failed to realize is that in the era of culture wars, nothing is sacred—especially not your morning brew. Within days of launching the campaign, a wave of conservative influencers and MAGA supporters began calling for a boycott, accusing Dunkin’ of turning its back on its core, doughnut-loving demographicTanner wasn’t alone. Across the nation, Dunkin’ stores faced protests from patrons brandishing “Make Donuts Great Again” signs and shouting, “No politics with my pastries!” One disgruntled customer even reportedly sent a dozen “non-woke” donuts to corporate HQ, with a note reading, “This is what the people want—patriotism, not politics!”
